Ranking first on Google is now only the first layer. Customers also get answers from AI Overviews and chat assistants that never show a list of links. We make sure your business is visible in every one of them.
Search engine optimisation (SEO) is improving your website so people find it in search results. Today that also means answer engine optimisation (AEO) — being the source in featured answers and AI Overviews — and generative engine optimisation (GEO) — being cited by assistants such as ChatGPT, Perplexity and Gemini. Brands Boost Hub works on all three as one system.
Crawlability, site speed, structure, canonical URLs, sitemaps and structured data so search engines can find and understand every page.
Pages and articles written around real customer questions, with clear answers at the top.
Question-led content, FAQ and schema markup built to be lifted into featured snippets, AI Overviews and voice answers.
Entity clarity, author and brand signals, an llms.txt file and third-party mentions so AI assistants recognise and recommend you.
Google Business Profile, consistent business details and location pages that win customers nearby.
Rankings, traffic, AI citations and enquiries tracked in plain-English monthly reports.
Google and Bing results: site structure, speed, keywords, links and authority.
Content structured so search engines can extract and cite the answer.
ChatGPT, Claude, Perplexity and Gemini recommending brands they recognise as authorities.
Clear, honest comparisons that give algorithms and people the facts to choose you.
Mentions and reviews on credible sites that AI models trust when forming recommendations.
Our full guide to the five layers is on the blog — or start with the SEO vs AEO vs GEO glossary.
Technical health, content gaps, competitors and where AI assistants currently mention you.
Fix crawling, speed, structure and structured data first — everything else builds on it.
Publish answer-first content and strengthen entity and authority signals.
Track results, repeat what works and refresh content on a regular cycle.
A redesign built as a lightweight static site: structured data on every page, a quote form with its own thank-you page, an llms.txt file for AI assistants and redirects that protect existing search rankings.
SEO earns rankings in traditional search results. AEO (answer engine optimisation) structures content so search engines can lift it into featured snippets and AI Overviews. GEO (generative engine optimisation) builds the reputation and signals that make AI assistants such as ChatGPT or Perplexity mention and recommend you.
Yes. AI answers draw on pages that are crawlable, trusted and well structured, so strong traditional SEO is the foundation. Without it, the other layers have nothing to build on.
Technical fixes can show effects within weeks, but content and authority build over months. We set expectations after an audit and report progress every month.
We test a set of real customer questions across Google AI Overviews, ChatGPT, Perplexity and Gemini on a regular schedule, and record which brands are cited — including yours and your competitors.
Only if it is the best option. Many sites can be improved in place. When a rebuild is warranted we plan redirects and structured data so rankings are protected.
Ranking first on Google is only layer one. The five layers of search visibility in 2026.
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Search now answers instead of linking. What Generative Engine Optimisation (GEO) is and how to adapt.
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Three engines, three kinds of trust — what each one rewards.
Read articleFast, secure, search-ready websites and web apps — built, hosted and looked after.
Learn more about Web Development and Management 04Online stores that load fast, convert well and connect to your stock, payments and couriers.
Learn more about Ecommerce Development 06AI features, assistants and automations that fit your data and workflows — with humans in the loop.
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